Tuesday, October 20, 2026Brief no. 1 · 189 deals on recordSubscribe  /  Pro
Creator Comps
Deal records and valuation benchmarks for the creator economy. Every figure sourced.
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Year in review

2020 in creator-economy deals

10 transactions on record for 2020. Price public on 8. Coverage for this year is selective: the notable deals, not a census.

By segment
Podcast & Audio4Creator Media & Studios2Software & Tools2Creator Finance1Sports & Creator Media1
By quarter
012343Q14Q33Q4
Records with only a quarter date sit in their quarter.
Value basis
Disclosed5 · 50%Reported3 · 30%Undisclosed2 · 20%

Repeat buyers: Spotify (2)

Largest by published value

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7 more 2020 deals ranked by published value The ranking, the figures and the sources behind them.

See plans I have a code