Tuesday, October 20, 2026Brief no. 1 · 189 deals on recordSubscribe  /  Pro
Creator Comps
Deal records and valuation benchmarks for the creator economy. Every figure sourced.
The Ledger

Creator-economy deals, 2018 to 2026

189 records of acquisitions, stakes, mergers, financings and licensing deals across agencies, talent management, creator media, podcasts, commerce and software. 18 carry a value disclosed by a party, 49 a value reported by a named outlet, and 122 have no public value.

This is not a census. 91 of the 189 records are from 2026, when public trackers became more complete; earlier years carry the notable deals. 2 entries are not completed transfers of ownership (a reported funding round, a new roll-up vehicle) and are labeled and left out of transaction counts. Method · Submit a deal

Showing the latest 15 of 189 records, headlines only. Values, sources and the full table are in Pro.
DateTargetBuyer / investorSegmentValue as publishedSource
Oct 13, 2026Hello Sunshine (Candle Media's majority stake)
Divestiture / buyback
Mediawan with Reese WitherspoonCreator Media & Studiosreported█████████████
Sep 22, 2026TBAR Partners
Acquisition
Common Thread Collective (backed by The Acacia Group)Creator Commerceundisclosed███████
Sep 22, 2026uptickk
Acquisition
Power DigitalCreator Commerceundisclosed███████
Sep 3, 2026CreatorFi
Funding round
Investors not disclosedCreator Financereported█████████████
Sep 1, 2026Workweek
Funding round
Next Coast VenturesCreator Media & Studiosreported█████████████
Aug 27, 2026Levanta
Funding round
Volition CapitalCreator Commercereported█████████████
Aug 27, 2026Goodlife Management
Acquisition
BoksiTalent Managementreported█████████████
Aug 26, 2026Point d'Orgue
Acquisition
Publicis Groupe FranceAgencyundisclosed███████
Aug 26, 2026Puck (majority stake)
Majority/partial stake
RedBird CapitalCreator Media & Studiosreported█████████████
Aug 17, 2026AMZ Advisers / Reach Social
Acquisition
Chief MediaCreator Commerceundisclosed███████
Aug 12, 2026Whatnot (Series G)
Funding round
Series G investorsCreator Commercereported█████████████
Aug 12, 2026Unwell
Minority investment
WTSLCreator Media & Studiosreported█████████████
Aug 12, 2026Backyard Ventures
Acquisition
AcastPodcast & Audioreported█████████████
Aug 12, 2026V1sion Ventures
Acquisition
Digital Brand Architects (UTA)Talent Managementundisclosed███████
Aug 12, 2026Sway Group
Majority/partial stake
FUSE CreateAgencyundisclosed███████
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The other 174 records, with the numbers

Every published deal value and its source, filters by segment, type, year and value basis, sort by value, and CSV export for your own model.

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