Year in review
2022 in creator-economy deals
9 transactions on record for 2022. Price public on 3. Coverage for this year is selective: the notable deals, not a census.
By segment
By quarter
Value basis
Largest by published value
ProPro
3 more 2022 deals ranked by published value The ranking, the figures and the sources behind them.
See plans I have a codeEvery record for 2022
9| Date | Target | Buyer / investor | Value as published |
|---|---|---|---|
| Dec 5, 2022 | Influencer Response and Volt Agency Acquisition | Acceleration Partners (backed by Mountaingate Capital) | Undisclosed Not disclosed |
| May 23, 2022 | Team Coco Acquisition | SiriusXM | Reported ██████ Pro |
| May 3, 2022 | Fanbytes Acquisition | Brainlabs | Undisclosed Not disclosed |
| Apr 27, 2022 | Later Acquisition | Mavrck (backed by Summit Partners) | Undisclosed Not disclosed |
| Apr 11, 2022 | Dovetale Acquisition | Shopify | Undisclosed Not disclosed |
| Mar 23, 2022 | Popular Pays Acquisition | Lightricks | Undisclosed Not disclosed |
| Feb 22, 2022 | Village Marketing Acquisition | WPP (into Wunderman Thompson) | Undisclosed Not disclosed |
| Feb 16, 2022 | Spotter (Series D) Funding round | SoftBank Vision Fund 2 (lead) | Reported ██████ Pro |
| Jan 6, 2022 | The Athletic Acquisition | The New York Times Company | Disclosed ██████ Pro |